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Intense, real-world, memorable - gamified simulation training

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Startup Creation Simulation

Students embark on a journey to build a successful startup from scratch

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Simulation Overview

The Startup Creation Simulation is a highly engaging entrepreneurial game designed by venture capital experts and startup advisors. It authentically replicates the entrepreneurial journey from ideation to scaling a startup.

Students step into the shoes of entrepreneurs, tasked with evolving innovative ideas into sustainable business models.

This simulation places a strong emphasis on innovation, strategic planning, and execution, with students' performance evaluated based on their ability to secure funding and propel their startups towards success.

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6-10 hoursTeams are divided into startups and VCs, managing the thrilling journey of creating a startup and making it investor-ready.​1 BRIEFING2 PREPARING3 CREATINGSTARTUP CREATION - GAMEFLOWDifficulty adapts to playersSTARTUPSSTARTUPSSTARTUPSVC TEAMSVC TEAMSVC TEAMSApprox 70% of teamsApprox 30% of teams1. Startups pitch to VCs​​2. VCs request information through data room​​3. Reflect on proposals ​​4. Teams negotiate investments by agreeing on Investment Amount and % Ownership​4 PITCHING5 DEBRIEFINGTeams are formed, 2-3 players in each. Briefing docs are provided.Immersion in analysisPitch guidance​IC guidance​Live stats​Competitor updates​WinnersCertificateInvesting template​Data Room​VC guidance​Startup guidance​Tool tips​Review VC role and aimsWatch briefing videoRead VC investing intelligence​Review Startup Market​Review startup role and aimsPopulate Business Idea template​Create Company Pitches​Populate Business Model canvas​Submit Pitches to VCs​Populate Investment Process template​Prepare Investment Criteria​TEAMS NEGOTIATE AN INVESTMENT DEALReview results and performance from all teams. Reflect on feedback.​Automatic assessment, relative to peers: Startups based on valuations achieved, VCs based on primary investments in highly demanded startups ​
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Key Features

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Duration

6 to 10 hours

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Ideal for

Undergraduate, Postgraduate and MBA students

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Pre-requisites

Beginners

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Approach

Adaptive learning by doing in a competitive team setting

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Grading

Simulator provides assessment data to grade students

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Instructions

Explained by videos, case studies, pop-up windows

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Real-time feedback and scores

Provided by simulator

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Facilitator

Simulator runs by itself (coaching is optional)

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Clocks, rules and validation

Managed by the simulator

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Location

Online, in-classroom or hybrid

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53 seconds

Overview: Startup Creation

  • Embark on the entrepreneurial journey of building a startup
  • Guide your venture from ideation to fundraising
  • Walk in the shoes of a founder
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Pricing

Per participant (pricing valid for 50+ students)

DIY
Primed
Guided
Facilitated
Participants
$33
$46
$59
$69
Intense competitive gaming
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Feedback on concepts and work
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See ranking and performance stats
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Gain certification upon completion
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You
Intel: Data and Analytics to grade students
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Onboarding: Assistance on setup and deployment
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Support: Receive live support during a simulation
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Branding: Your logo and name on the interface
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Prep talk: Scene setting to increase student excitement
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Facilitation: Whole simulation run by Finsimco
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Benchmarking: Cohort performance stats
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Need to apply for internal funding approval?

Show Business Case ▶
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Creators of the Startup Creation Simulation

The following industry professionals were involved from the beginning in the inception, creation, development, testing, and optimization of the simulation.

Steve Kelly is an experienced tech entrepreneur and executive.

Tech entrepreneur, VC investor & startup advisor, Steve Kelly.

Raushan is a VC investor and academic.

VC Investor, Raushan Kretschmar.

Fatemeh Hosseini is an Assistant Professor of Finance at Tilburg University teaching Corporate Finance related courses.

Assistant Corporate Finance professor, Fatemeh Hosseini.

Aatmay Upponi worked in the Finance department of Precomp Tools.

Ex Finance Director, Precomp Tools, Aatmay Upponi.

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Facilitator Resources

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Enquire

Webinar 23 May 2024 15:00

Join this 20-minute webinar, followed by a Q&A session, to immerse yourself in the simulation.

or

Book demo

Book a 15-minute Zoom demo with one of our experts to explore how the simulation can benefit you.